News & Blog - Sustainable Fashion, News & Tips

Kein Lager, keine Restware: Warum Print-on-Demand das Gegenteil von Fast Fashion ist

No inventory, no deadstock: Why print-on-demand...

The fashion industry produces on speculation and in anticipation of demand – we only produce once you place an order. Why this principle is more than just a buzzword and...

No inventory, no deadstock: Why print-on-demand...

The fashion industry produces on speculation and in anticipation of demand – we only produce once you place an order. Why this principle is more than just a buzzword and...

GeorgWerner startet neu: Der Weg des Samurai

GeorgWerner starts anew: The Way of the Samurai

Five elements, one new look — why seven paths emerged from twelve collections.

GeorgWerner starts anew: The Way of the Samurai

Five elements, one new look — why seven paths emerged from twelve collections.

Sommer vorbei, Shirt intakt: So bringst du deine Sportbekleidung sicher in den Herbst

Summer over, shirt intact: how to safely transi...

Summer has left its mark – chlorine, sweat, sunscreen. With the right final wash and storage, you can ensure your sports shirt stays in top shape for next year.

Summer over, shirt intact: how to safely transi...

Summer has left its mark – chlorine, sweat, sunscreen. With the right final wash and storage, you can ensure your sports shirt stays in top shape for next year.

Around the World: Warum Fernweh unser ehrlichstes Designprinzip ist

Around the World: Why wanderlust is our most ho...

The "Around the World" collection thrives on wanderlust and global inspiration – yet printing always takes place locally. A look behind the principle that brings travel desire and sustainability together.

Around the World: Why wanderlust is our most ho...

The "Around the World" collection thrives on wanderlust and global inspiration – yet printing always takes place locally. A look behind the principle that brings travel desire and sustainability together.

Water Nomads: Warum unsere ruhigste Kollektion die ehrlichste ist

Water Nomads: Why our quietest collection is ou...

A look behind Water Nomads – our calmest collection, designed as a uniform for inner stillness rather than loud trends.

Water Nomads: Why our quietest collection is ou...

A look behind Water Nomads – our calmest collection, designed as a uniform for inner stillness rather than loud trends.

Tinte statt Chemie-Cocktail: Warum unser Druckverfahren mehr ist als ein Detail

Ink instead of a chemical cocktail: why our pri...

Why we rely on water-based, GOTS-compliant inks in digital printing – and how this choice is directly linked to our print-on-demand model and our "every design is unique" philosophy.

Ink instead of a chemical cocktail: why our pri...

Why we rely on water-based, GOTS-compliant inks in digital printing – and how this choice is directly linked to our print-on-demand model and our "every design is unique" philosophy.